In bada$$ news…
Source: Rob Rich / WENN
A former Uber and Apple exec has a shiny new gig.
Bozoma Saint John, the former head of Global Consumer Marketing for Apple Music who stole the show at Apple’s 2016 streaming service presentation before becoming Uber’s Chief Branding Officer, has a new role.
Netflix has appointed Bozoma a.k.a “Boz” to be its new Chief Marketing Officer after leaving Endeavor, where she has served as CMO since 2018. Deadline reports that Bozoma will replace Jackie Lee-Joe, who held the position, is leaving the company for personal reasons. She has been in Australia with her family since the start of the pandemic.
“Bozoma Saint John is an exceptional marketer who understands how to drive conversations around popular culture better than almost anyone,” said Netflix Chief Content Officer Ted Sarandos to Deadline in a statement. “As we bring more great stories to our members around the world, she’ll define and lead our next exciting phase of creativity and connection with consumers.”
Source: Judy Eddy/WENN.com / WENN
“I’m thrilled to join Netflix, especially at a time when storytelling is critical to our global, societal well-being,” Bozoma told Deadline in a statement. “I feel honored to contribute my experience to an already dynamic legacy, and to continue driving engagement in the future.”
Bozoma also made the announcement official on social media.
One thing about Bozoma Saint John—sis is gonna GET a job, okay?
